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I don’t know about you, but, for me, the thought of creating an entire ebook is just overwhelming.

You have to choose a topic, write 50-100 pages, make a sales letter, find a shopping cart, and figure out how to sell the darned thing — even before you make a dime.

What if that process was not only made simple and straightforward, but also significantly easier?

That’s what I found when I reviewed the new course from Jimmy D. Brown.

First of all, Jimmy is known for his reputation — in a good way. He’s been building a business online since 1999 and is talked about in Internet Marketing circles as the “nicest guy in Internet Marketing”.

So what does that prove? It shows two things:

1. Jimmy is well respected. (He’s not selling junk.)
2. He’s been around for awhile and knows his stuff. (Not some fly-by-night “guru-wannabee”.)

However -

When he released this new course on creating ebooks, I thought, “What in the world could he possibly have to say that’s new?”

As I listened to the course, I felt like I was reading a book with unexpected twists and turns. It wasn’t the same old recycled junk I see out there, for sure.

However, even with the twists and turns, Jimmy kept the steps simple. He didn’t leave any gaps at all. In fact, I tried to come up with one negative thing to tell you about this course, so you wouldn’t think I was just pitching it blindly … and I can’t.

The case studies he provides at his site show the potential here -

* Over eighteen-thousand dollars in monthly residuals.
* Over thirty-thousand dollars in one day profit.
* Over one million dollars in total profit.

All from writing short reports.

That means, if right now you have no list, no web site, no ideas … nothing … you can still actually make money from this system in just 1 week.

(Of course, if you have some of those things, you can see results even quicker!)

I mean, it’s all broken down into easy-to-do steps!

In order words, there’s a “small fortune” to be made with these “small reports”!

If you order today, you can *LITERALLY* be taking orders for you first small report in less than 1 week from NOW.

So, head over to Small Reports Fortune now.

If you’re not ready to buy the full course, but would like to learn more about Small Reports, here’s a free report Jimmy penned entitled “Five Steps to a Big-Profit, S.M.A.L.L. Reports Business” (click here to get the free report)

By Jimmy D. Brown

photo credit: EdTarwinski

I’m an observer. I watch marketers and how they work. I look at how people respond to marketing. And I’ve discovered something interesting over the years that I want to share with you as it relates to building your internet business.

Hot topics and trends come along regularly. There’s always a new “in” thing making an appearance on the radar screen. And whenever there’s a new rage, there will be marketers who jump on the bandwagon.

That can pay off big for YOU if you’re smart.

Let me explain.

What happens when a new trend or technique or tool surfaces?

             *** People begin to talk about it.***

Marketers begin convincing people why they need it. Consumers tell their stories. Discussions take place. Hype builds. Sometimes controversy breaks out. An education process unfolds.

Through it all … DEMAND increases.

Now, here’s where you come along.

You piggyback on the popularity of the latest big hit by creating a small report on the topic. You get the benefit of other marketers creating hungry leads for your offer without them even knowing it.

Let me give you an example -

EXAMPLE

When John Reese released Traffic Secrets it was a huge success. He sold over a million dollars worth of product in one twenty-four hour period. However, at a $997.00 asking price, it was out of reach for many consumers.

But…

What if YOU had decided to write a 15 page small report entitled, “Free Traffic Secrets” and offered it for $20 … do you think you would have had any takers?Of course!

Why? Because every marketer on the planet was talking about the need for web site traffic so they could build interest in John’s course. They were creating hungry leads for your offer without them even knowing it.

All of these marketers expertly and persuasively pointed out the necessity, benefits and usages of getting web site traffic. They, in essence, would have created demand for the TOPIC of your small report.

1. Many of those that couldn’t afford John’s high-ticket product would likely buy your small report because the end result of getting site traffic was something they had been told repeatedly they needed!

2. Many of those who could afford John’s high-ticket product would also likely buy your small report because of the same reason AND they would like to know what you might offer differently than John.

Do you see how powerful this is?

Even as I type this lesson out, I have received DOZENS of emails today announcing a new co-registration product that everyone’s talking about.

I could spend a few hours this evening writing a small report on the same topic and sell it like crazy tomorrow because of everything that’s being said about the subject today.

So, what’s the lesson for you to learn here -

**The surest way to create a hot-selling small report is to pick a topic related to that which everyone is talking about.***

You know, it doesn’t matter what “market” you’re in, chances are you see the same kinds of outbreaks that I see in “internet marketing” circles …

* Major product launches
* New technologies and tools
* Fresh research
* Innovative features and improvements
* Ground-breaking news * Hot topics of discussion
* Best-selling books
* Interest-grabbing magazine articles 
* Emerging trends

The list could go on and on, right?

It shouldn’t come as a big surprise that you need to monitor what’s going on around you, specifically looking for the latest topic everyone’s talking about.

You can do this by regularly browsing 4 trend and event “hot spots”…

1. Active Forums. Find at least one ACTIVE forum related to your market and regularly visit it to look for ideas. Keyword here is “active”. The ideal forum will have a number of participants who regularly post messages.

2. News Feeds. You can begin with Google.com’s news center at http://news.google.com. You should also look for a news feed or site that is specific to your field of interest. For example: I regularly visit http://ChristianHeadlines.com to stay on top of events related to some of my Christian sites.

3. Article Directories. Spend a few minutes at your favorite article directory, focusing specifically on the NEWEST articles posted and the TOP RECENT articles read. I regularly check http://goarticles.com.

4. Competitor’s Lists. You’ll also want to “spy” on what your competition is doing by joining their lists. When a major competitor begins highlighting certain topics in their content (I.E. “articles”) and / or releases or promotes a specific product, it’s a good indication that you should pay attention.

All of these things allow you to capitalize on the current buzz!

Create small reports based on these buzz-worthy topics.

…………………….

Jimmy D. Brown is the author of “Small Reports Fortune” - if you can write 7-15 page small reports, you can earn a living online working just a few hours each week from your home. Look for his EXCLUSIVE formula “Creating A Six-Figure Income With Small Reports” at SmallReportsFortune.com

……………………. 

By Jimmy D. Brown

I want you to add a new word to your business vocabulary -

The word is “specialization”.

A new age has dawned in information marketing. And it’s the age of “specialization”.

Before I explain how this will help you create information products that sell like crazy, let me give you a very brief history lesson.

(I promise, this won’t hurt a bit.

Information products online have evolved since I logged onto the Internet back in 1999…

1) THE SIMPLE AGE.

Times were simple back when I first came online. And so were the information products. Way back when, information products weren’t readily available online like they are today. If you could find ANY information on the topic you were interested in, you grabbed it.

2) THE SYSTEMATIC AGE.

As more and more people learned how to create and market information products online, a new era emerged: the “systematic” era. This was a time when huge information products were created with hundreds of pages. The idea was to create comprehensive courses on a particular topic.

3) THE SEPARATION AGE.

As “internet marketing” and other business-related markets became inundated with product offerings, the birth and rapid growth of “niche marketing” occurred. People began separating themselves from the crowd and focused on “tiny niche topics” of interest.

4) THE SPECIALIZATION AGE.

Again competition came - even in these small niches. While there is still money to be made by focusing on these tiny, untapped markets — the well is drying up at a fast rate. Now enters a new age … the “specialization” age of information marketing.

Which brings us to the lesson -

There is a LOT of money to be made by creating small, 7-15 page reports
on PRECISE topics.

Most consumers would rather NOT sift through 100 pages of information to find out how to do something they are interested in, nor would they like to pay for 100 pages of information when they only need chapter 3.

With more and more products available on the market, consumers are getting pickier and pickier. They want what they want and only what they want.

Perhaps the biggest untapped information gold mine lies in this concept of creating small reports on precise topics.

* 17 Ways to Find New Affiliates Using Google.com

* How To Walk Off 7 Pounds in 7 Days

* 3 Ways To Get Your Next Vacation Free Of Charge

* The 15-Minute Guide To Stalling A Divorce

* Top 7 Ideas For Starting A Homeschool Support Group

Specialized information.

7-15 page reports that sell anywhere from $10-$100, depending upon the information.

And the benefits of writing these small reports are staggering -

1. You can write a small report in just a few hours of one day.

2. The profit per page ratio is astounding - 10 pages for $10 is a dollar per page per customer.

3. Small reports are MUCH easier to write than full-length courses.

4. There is a never-ending supply of topics for small reports.

5. You maximize the lifetime value of your customer. In other words, you can sell report after report to the SAME customer.

6. A series or collection of your small reports can be bundled into premium-priced courses over time.

7. When “hot topics” emerge (almost daily!) you can quickly crank out a small report to strike while the iron is hot.

8. When other marketers are seeing success with their products, you can create a complementary report to offer for sale as a supplement.

9. Many people can’t afford to buy (or refuse to buy) high-priced courses - but virtually anyone can whip out $10-$15.

The list could go on and on.

I’ve been creating small reports for a long time. In fact, I make over $15,000 in PROFIT every month from just ONE of my sites.

I know this works.

And not just for me.

I had a customer recently email me to let me know he sold 420 copies of his VERY FIRST small report, during its first month.

So, what I want to convince you to do is this -

***TRY IT FOR YOURSELF****

Create a small 7-15 page report and begin selling it online and see what kind of results you see.

A new information age has dawned - the age of specialization!

Create your own “special” reports and get your piece of the pie.

Do you have an idea for a great Small Report, but need some help? Check out “How To Improve Your Information W.R.I.T.I.N.G.™” by clicking here . You’ll learn useful tips to help you in the writing process – so you’ll be able to create information products faster, easier and, ultimately, better — and that’s more money in the bank.

Nothing is impossible to a willing heart - Italian proverb

“Make money from home” - a quick check of wordtracker.comshows that this keyword phrase is searched for 1,150 times per day. Marketers know that internet searchers are looking for information about “making money from home”, and they write articles and ads with these keywords in them. On a daily basis thousands of marketers earn money using Search Engine Optimization (SEO) in conjunction with the articles that they write and the ads they promote.

In the last few years SEO has become an important part of internet marketing. Articles with good SEO will have a good chance of placing well in the search engines. Placing well in the search engines will get you more traffic to your web site, and more traffic means the opportunity to convert more visitors to buyers and repeat visitors. Strategies for writing SEO articles can be learned easily.

Effective writing is a skill that can be learned by anyone. All you need is determination, enthusiasm, a passion to express your thoughts, and a lot of practice.

In order to write well writers need to read a lot as well. Writing about your topic or niche will be a lot easier if you read books, articles, research, and reports that are related to your area of interest. A good rule of thumb is to read a minimum of 30 minutes every day about your niche. With daily reading and continued progress in your understanding of the subject, you could very well become an expert in just a short period of time.

Successful writers are passionate about their writing and their niche. Avoid frustration with your writing. Try to understand your mistakes and make improvements in how you express your ideas. By doing this you can improve your writing skill, and your confidence will increase over time. Encourage your readers to give you feedback, and use this feedback to write better articles.

To achieve success with your writing commit to practicing a lot and stick to your goal of being a good writer.

Tips for using SEO in Article Marketing:-
1.    It is not necessary that you have a good MENSA IQ or be scientist to write SEO.

2.    Write in a conversational manner. In other words write in the same way that you would talk to your friends if you where explaining the topic to them.

3.    Keep in mind; it should be conversational as well as informational.

4.    It should be interesting and somewhat entertaining.

5.    Use an attractive headline, interesting introduction and conclusion.

   Review and proofread your article thoroughly before submitting. Even the best writers have editors to review their work for errors.?
Do not worry about the number of keywords in your article. Search engine algorithms have advanced to the point that they can figure out what your article is about without keyword stuffing.
 
Keep these points in mind as you write your articles and you can definitely become a good SEO article writer.

Through SEO article marketing you can achieve a lot of traffic for your articles and earn more than ever. People access the web to find answers to their problems and to get things done. Your articles can help solve those problems.

photo credit: tifotter

It took me fifteen years to discover I had no talent for writing, but I couldn’t give it up because by that time I was too famous. - Robert Benchley

One of the easiest and least expensive ways to market on the internet is to write articles. Successful marketers have used this one method alone to make six and seven figure incomes.

One of the most fabled sayings on the internet is “Content is King”. Well, this is true as long as the content is informative, useful, and entertaining. If your articles are well presented and your thoughts are organized you can use article marketing to generate a lot of traffic for your blog, web site, or affiliate product. There are two basic points to keep in mind when writing an article:

(1) Use basic language
You don’t have to use complex or “big” words in your articles. You want to reach the largest audience possible. In order to do that just follow the “KISS” (Keep It Simple Stupid) method and you will be ok. Writers of newspapers and magazines write their articles for a fourth or sixth grade reading level. This allows them to reach the widest possible readership. You should do the same.

There are certain markets and niches that you may enter that require more complex words. For example if you are writing an article that is aimed at mortgage brokers, then that article may require words that will be more challenging. However, if you are writing articles about how to get a loan for your first house, an article aimed at first time homeowners, then your language should be less complex.

(2) Present your ideas in an interesting and entertaining way
Your ideas should be presented in such a way that they are useful to your perspective audience. The better you frame your ideas, the more readers you will attract. More readers means more traffic, more traffic means more money.

Side Note:

Your income is directly related to the amount of traffic to your web site and the size of your list. – Jimmy D. Brown.

So if you have no list and very little traffic, then you’re probably not making any money. However, if you have a list of 500+ and growing, as well as 100 visitors a day to your web site, then you are probably making some money.

Ok, sorry for the detour, but I thought that that point was important and needed to be made. Because ultimately we are writing articles to promote our web sites or products.

There are several thoughts about how long your articles should be. If you are writing for your own personal blog then the articles can be as long or as short as you like. Steve Pavlina typically writes a small e-Book for each of his posts. The guy could literally package each of his post as a $10 e-Book and make a killing. But he gives away incredible content and makes 7 figures a year from his blog.
If you submit your article to article directories you will have to follow their guidelines for the length of your articles. Typically between 350 – 750 words in length. EzineArticles.com editorial rules stipulate that articles:
Must be a minimum of 250 words and no more than 5,000 words. For us, an ideal article size is 400-750 words.

The easiest way to create an article is to use the “five paragraph essay” format. This format will allow you to write an informative and brief article on any topic.

Five paragraph essay – Step by step guide

1) First paragraph: The Introduction is used to present the topic of the article and introduce the related concepts that will be discussed in the following paragraphs.

2) Second, Third and fourth paragraphs: These paragraphs will be used to support or expand upon the points in the introduction.

3) Fifth paragraph: The Conclusion is used to summarize the entire article and repeats the purpose of the article.

With this simple formula you can write effective articles for any niche that will be informative and entertaining for your audience.
So remember to keep it simple, keep it short, make it entertaining, and follow the formula for essays. If you follow this blueprint then you will be able to write with confidence!

– Kitwana

Suggested Resources:

1. Article Marketing Domination
2. Easy Article Marketing